doughnut shop business plan

doughnut shop business plan

Experience Matters

Leverage 3+ decades of my experience. This is achieved by working with our clients on developing the donut business model that best maximizes points of entry into the donut business with an attention to scaling the business after financing has been acquired.

I am extremely passionate about helping others succeed in their donut business endeavors. My primary goal is to help you achieve the outcome you are looking to achieve. I believe my proficiency will greatly contribute to designing a well-thought-out, captivating, and effective donut business plan.

Accurate Numbers

We offer complete donut business plan development accompanied by a donut business proforma accurately reflecting projected profit and loss based on 2022 operating expenses for a donut business. I have successfully opened 3 donut franchises in 2022 alone. I know the numbers…

This is also achieved by first knowing our clients’ wants and needs, complemented with up-to-date ingrediant costs, operational costs, and budget. We provide detailed costs per individual cake donut and yeast donuts made based on made-by-scratch donut recipes.

Success Matters

We develop the donut business proforma based on industrial standards and we then determine vehicle capture rates of 1% of the proposed or recommended location of business. This ensures accurate monetization of primary and related products sold.


No donut business plan or proforma would be complete without
the foundation of an experienced business plan author that knows the donut business. I know the cost of goods, the equipment, construction, marketing costs and start up costs. I have opened 3 donut franchise within the last 7 months of 2022. I know the donut business.


What’s Included:

  • Executive Summary
  • Financial Needs and Use of Funds
  • Business Overview
  • Products and Services
  • Team and Management
  • Strategy and Implementation Summary
  • Market Analysis/Trend
  • Competitor Analysis
  • Marketing Strategy



  • Basic Assumption
  • Startup Costs
  • Breakdown Operating expenses
  • Projected Profit and Loss Statement
  • Projected Balance Sheet
  • Projected Cashflow Statement
  • Breakeven Analysis
  • Company Valuation
  • Payback Period
  • Sensitivity Analysis
  • Business Ratios

Written By An Entrepreneur And Doughnut Shop Owner With Real World Experience As A Doughnut Business Consultant

Tailored Business Plan

This is the only doughnut shop business plan on the internet that addresses both the doughnut and coffee industry with analysis and statistics to support a complete doughnut shop business plan.

When combined with both the tailored written business plan and business proforma, it is a blueprint to achieve financing!

The Details

Example: The table below assumes daily traffic of 15,000 per day (auto & pedestrian), a 1% capture rate, and 150 customers per day. Referring to our calculations for Average Customer Spending Mixture outlined below, we project $12.86 per customer on average and $1929 per day in revenue in Year one – month, one. Thereafter, we have assumed various monthly and quarterly growth rates that are footnoted below each “Revenue Detail” table below.


COGS (Cost of Goods Sold) – The cost of ingredients and merchandise ordered for resale. The standard COGS for the donut industry is 39%. The higher COGS is due to the purchase of expensive premixes. From scratch donut making COGS should be around 30% or as low as 25%. A Donut and Espresso Business will have a lower COGS than others in the restaurant industry. Many full-service restaurants have a COGS as high as 60% (one of the reasons many restaurants have a low profit margin).

Everything is covered:

SG&A Expenses (Selling, General, and Administrative Expenses) – Operating costs other than COGS.

EBIT (Earnings Before Interest and Taxes) – Your revenue minus operating expenses.

Operating Margin – EBIT divided by total revenue. Convert to a percent.

Interest Expense – Interest paid on your loan.

EBT (Earnings Before Taxes) – EBIT minus interest expense

Taxes – Taxes are calculated as a % of your EBT. Tax rates will depend on your business structure. Is it a pass-through entity or a corporate entity? Pass through entities have their profits taxed at the applicable personal income tax bracket. Corporate entities are taxed at a flat corporate rate.

Net Margin – EBT divided by total revenue. Convert to a percent.

How It Works

You are not alone on your journey to enter the donut business. I will be there with you every step of the way.

I will personally be there for you long after you click the buy now button. I love this business and I am proud to be associated with fellow entrepreneurs.

Together we will implement your vision, ideas and formulate the mission statement of the business plan awhile leveraging my 3 + decades experience.

Over the duration of 14 days, the business plan will be delivered.

Get Started Today

Let us start with why you should go with me

I come with years of experience in business Consultancy and Plan writing, with 24 successfully completed donut shops and franchises and countless dozens of people I have assisted to enter the donut business. I have also helped clients take off their business and reach new heights by optimizing the strategy, research, and analyzing their market and competitive position, and create a clear and compelling business plan to articulate their opportunity to take the local donut market by storm.

Let’s Get Started With Your Tailored Written Business Plan

If for any reason you are not happy with the custom tailored written business plan. I will refund 100% of your money – No exclusions.

Lester Chastain

  • You receive unlimited revisions
  • Unlimited Consultation
  • Unlimited Assistance


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